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1 industry attractiveness
упр. привлекательность рынка (название оси на графике business screen; представляет собой результат анализа структуры рынка с точки зрения возможности получения высокой прибыли в длительном периоде; зависит от наличия реальных или потенциальных конкурентов, сезонности и стабильности спроса, рыночной власти покупателей, возможности появления продуктов-заменителей)See:Англо-русский экономический словарь > industry attractiveness
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2 industry attractiveness-strenght matrix
matrica industrijske atraktivnosti i snageEnglish-Croatian dictionary > industry attractiveness-strenght matrix
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3 matrica industrijske atraktivnosti i snage
• industry attractiveness-strenght matrixHrvatski-Engleski rječnik > matrica industrijske atraktivnosti i snage
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4 business screen
упр. бизнес-экран* (более сложная форма бостонской матрицы, в которой девять ячеек; на одной оси откладывается привлекательность отдельного направления бизнеса, а на другой оси возможности компании в этом направлении; чем выше обе характеристики, тем более выгодным является направление; разработана компанией McKinsey в 1970-х гг. в ходе консультирования General Electric)Syn:See: -
5 анализ привлекательности отрасли
марк. industry attractiveness analysis (IAA)Дополнительный универсальный русско-английский словарь > анализ привлекательности отрасли
См. также в других словарях:
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Physical attractiveness — … Wikipedia
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Growth-share matrix — The BCG matrix (aka B.C.G. analysis, BCG matrix, Boston Box, Boston Matrix, Boston Consulting Group analysis) is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their… … Wikipedia
